We’ve been keeping you updated on Southwest Airlines’ changes for some time, and we have an unfortunate update. Known for its budget-friendly policies, including free checked bags and open seating. The airline is undergoing major transformations in 2025 that significantly impact travelers—especially plus-size passengers.
From eliminating free checked bags to shifting to assigned seating, Southwest Airlines is moving toward a more traditional airline model. These changes come as the airline faces financial pressures, increased competition, and pressure from activist investors. Let’s break down what’s happening and how it affects plus-size travelers.
Key Changes at Southwest Airlines
1. Assigned Seating Replaces Open Seating
Historically, Southwest’s “first-come, first-served” open seating allowed travelers to select a seat that best fit their needs. As of 2025, the airline is implementing assigned seating, similar to other major carriers. This change could make it harder for plus-size travelers to find seats with extra space or avoid being assigned to less comfortable spots.
2. No More Free Checked Bags
A huge blow to budget-conscious travelers, after 54 years Southwest Airlines is ending its long-standing policy of two free checked bags. Starting in May 2025, only Business Select passengers and some Rapid Rewards members will still receive complimentary baggage allowances. The airline has yet to announce exact fees for checked luggage.
3. Introduction of Premium Seating
For the first time, Southwest will offer a premium seating option with additional legroom. While this could be a positive development for plus-size travelers, it’s likely to come with a higher price tag.

4. Red-Eye Flights & International Expansion
Southwest recently introduced red-eye flights, providing more travel flexibility. Additionally, a partnership with Icelandair expands international travel options, which could benefit travelers looking for wider routes and better seating choices.
5. Southwest Faces Financial & Operational Struggles
The airline has been under pressure from activist investor Elliott Investment Management, which has pushed for these changes to improve profitability. In 2024, Southwest Airlines also suffered from operational issues, including mass delays over the holiday season and a controversial shooting incident at one of its ticket counters.

How This Affects Plus-Size Travelers
1. Seat Selection Challenges – The transition to assigned seating may limit flexibility in choosing a comfortable seat.
2. Baggage Fees Add Costs – Plus-size travelers often need additional luggage, and new baggage fees could increase travel expenses.
3. Premium Seating Costs – While premium seating could offer more comfort, it will likely be more expensive, making Southwest less budget-friendly.
The NAAFA Petition
For over 50 years, the National Association to Advance Fat Acceptance NAAFA has worked to make the world a better place for fat people through education, advocacy, and support. The mission of the non-profit is to change perceptions of fat and end size discrimination.
Historically, Southwest Airlines has had one of the most plus-size-friendly policies, including its “Customer of Size” policy, which allows passengers to request a second seat free of charge. If you’re wondering how to book a flight using that policy, wonder no more!
The NAAFA Board of Directors wrote a statement urging “Southwest to continue its commitment to friendlier skies for all bodies by ensuring ongoing support of Customers of Size and disabled passengers.” They’ve also created a petition to get feedback from customers and remind the airline that “every size and ability deserves access and reasonable accommodation in air travel.”
